Bite Beauty is a somewhat new (since this summer) brand available exclusively at Sephora. They concentrate solely on lippie products, which they've formulated without lots of things (Parabens, Sulfates, Synthetic Fragrances, Synthetic Dyes, Petrochemicals, Phthalates, GMOs, and Triclosan). They've also packed the formulas full of anti-oxidants, each lipstick contains the amount of resveratrol found in five glasses of red wine.
I really love this lipstick. It is a nude color in the tube, but comes across as a bit pinker once applied. It really is a very universally flattering color that applies easily, lasts for hours and feels very hydrating. I've been carrying it around with me a lot, so it can sometimes be hard to find (Which purse is that Bite lipstick in? Hmmm.....) in my mind that can only be a positive recommendation.